Program Overview

Digital dealerships. Reimagined

We have partnered with the biggest names in Automotive Digital Marketing in the past decade as well as some of the most innovative newcomers to provide you with a variety of strategies and solutions. Your dealer website platform is your online showroom and the foundation for your digital marketing strategy. The choice of providers allows you to select a unique look and feel to differentiate your dealership. Each website platform offers different backgrounds, colours, and templates allowing you to customize your online presence while adhering to Volkswagen Canada’s brand standards. Each website package includes a Digital Retailing tool to ensure a holistic, end-to-end solution for your online showroom. These all-new packages will include a full suite of VW integrations, including inventory, vehicle images, integrations with VW.ca inventory search, B&P, CPO and used sales platforms, Financial Services, Order Management, reservations, and lead management tools. Regardless of provider, Volkswagen will seamlessly integrate their latest campaign content, offers and incentives with your website for a consistent message across tiers.

Our Volkswagen Digital Consultants are experts on each of the Certified Website platforms and can assist with updating your website regardless of your chosen provider. You can also keep your Volkswagen Digital Consultant through provider switches with full confidence that they will be able to maintain a high level of service for you.