Volkswagen Certified
Digital Retailing Solutions for Your Dealership
The Volkswagen Dealer Digital Retailing Program offers dealers a suite of digital tools designed to generate high-quality traffic and drive sales. Dealers can explore digital retailing options including accessories, financial products, trade-in valuation, credit applications, payment calculators, and in-store tools.
Each of the three (3) approved providers will assign a dedicated campaign manager to help coordinate your digital retailing efforts, ensuring optimal efficiency and budget usage across all channels. You’ll find more information about the available digital partners and opportunities below.
Upon selecting a Digital Retailing provider, you will be directed to the provider’s Website offerings, all of which include a digital retailing solution. Dealers are required to enroll in one (1) provider that includes both Website and Digital Retailing. These all-new packages will include a full suite of VW integrations, including inventory, vehicle images, integrations with VW.ca inventory search, B&P, CPO and used sales platforms, Financial Services, Order Management, reservations, and lead management tools If you have any questions about the program, please contact the Volkswagen Dealer Digital Support Team, who will assist you with any necessary steps. Once enrolled, your Volkswagen Digital Consultant will reach out to guide you through partner selection and next steps: info@vwdealerdigital.ca.

- Offer a Complete Online Buying Experience: Empower customers to complete the entire car-buying process 100% online, from vehicle selection to final reservation.
- Provide a Seamless, Integrated Solution: Keep customers in your branded environment with a fully integrated platform that prevents disjointed user journeys.
- Include Key Digital Retailing Tools: Feature online trade-in evaluations with Canadian Black Book, secure financing applications, and online vehicle reservations.
- Drive Key Business Results: Increase sales, generate higher-quality leads, and turn inventory faster by giving customers the autonomy and flexibility they demand.
- Unify Your Dealership: Consolidate your virtual and physical showrooms into a single, powerful tool.

- Why choose D2C Media:
- Launch Lightning-Fast, Mobile-First Websites That Convert
- Engage Shoppers with Seamless Digital Retailing Tools
- Capture & Nurture Leads with Automated Precision
- Manage Content Effortlessly with a Powerful CMS
- Turn Data into Action with Insightful Dashboards
- Maximize Reach with Advanced Inventory Syndication
- Link Campaigns Directly to Sales & Store Visits

- Seamlessly connects dealership teams with customers.
- Unified online and in-store shopping journey.
- Shoppers can complete any step from home.
- Resume seamlessly in-store without losing progress.
- Dealer portal easy to configure with fees, discounts, and F&I.
- Modern retail experience that differentiates your store.
- Designed to increase customer satisfaction and sales.